Website UI/UX
Nafas makes nasal strips for athletes, a simple tape that opens your airways so you breathe easier and push harder. I designed the full bilingual ecommerce experience, a dark, high energy store in English and Arabic with neon accents that feels like a training session, explains how the tape works in seconds, builds trust through real athletes, and makes ordering a pack on a phone quick
Every page works in both languages. The Arabic version is not a translation dropped into an English layout: the whole interface flips right to left, and the headlines are written in Egyptian Arabic with the same punch as the English, so Arabic shoppers get a store that speaks their language.
Most Nafas customers find the brand at races, gyms and on Instagram, then buy on their phones, so every screen was designed for one hand first: big tap targets, a clear path to checkout, and the benefits told in short, scannable numbers.
